Is that really your Attitude?

As I am finishing up with my psychology class in Persuasion, I keep thinking about attitudes and behavior. Behavior shapes attitudes through justification of effort and cognitive dissonance, but how do we judge our own attitude. At times, we tell ourselves we feel and act differently than we really do. For the psychology class, we were told to take an  Implicit Association Test, to see what our attitudes were ranging from people of color and the election to the elderly.

Here you will have the opportunity to assess your conscious and unconscious preferences for over 90 different topings ranging from pets to political issues, ethnic groups to sports teams, and entertainers to styles of music. At the same time, you will be assisting psychological research on thoughts and feelings.

I took the political quiz that was focused on Obama and McCain. The test looked at political party associations as well as race. I was some what surprised by the results, not because I didn’t know the attitudes, but because I had never had someone or thing come out and tell me it was so. It really made me look at other issues that I tell myself I feel X about when really it could be Y.  I like this sight and the information it is collecting, but I think some people who take the test might become angry about the results.